Usually folk that run a website are always looking at ways of spreading their ‘word’ and continually aiming to make themselves bigger, more popular, more interesting. For years (bearing in mind I’ve been at the helm here for more than a decade) that was my aim too and a theme I revisited many times during my tenure as the owner of the FGM.
Over the past year Rico and I have attempted to spread the footprint of the FGM onto the social media platform using Facebook and Twitter. In over a year we only had 75 guys follow us on Facebook and 52 on Twitter… so…. today I decided to draw a line under it and move on.
The thing with wargaming is… basically…. its a very niche market. Combat Mission doesn’t have the millions of followers you find in your EA Sports Games, Call of Duties, Assassins Creeds and the like. So widening our fan base and using CM as that vehicle was never going to work especially when there are other CM clubs out there who do not necessarily do it better but they have been doing it longer and importantly support other war games.
The FGM was built using Combat Mission as a recruiting tool so the majority of our members are all from the CM family. Numerous times I have tried introducing other games but the interest just isn’t there and time after time they have been buried along with a million and one other ideas I’ve tried to implement. Like a sledgehammer hitting me repeatedly on the head the information does finally sink in.
Of course the FGM is more than just a gaming club…. we do have a lot of interesting data on our site relating to military history. We are good but we are by no means the best for that type of content and there are other sites out there that do it so much better because it is what they are designed for.
Sometimes we need to take a step back and look at what we have here… a great community of people who have an interest in a niche market. We should be proud that we have each other to game with and that other players have found their way to our club and I think the realisation has hit me that what I search for doesn’t lie out-with the club… in fact it lies within it. I need to concentrate on what we have and make it better… not bigger.
Its taken a long while coming but now that realisation is here it makes planning for the future that much easier.
Thanks for reading.